The Jury of the ANICE 2018 Awards, composed of representatives of the Meat Industry Association, sectorial organizations, the media and public and private organizations, awards the ANICE 2018 Award “José Flores to innovation” to CECINAS PABLO, S.A. for its Carnicos, Crucox and Cruchips snacks.
An award that the organization awards in the category of Innovation to those personalities, companies and institutions that have opted for R + D + I as a tool of competitiveness in the meat sector, and / or that have developed new products, technologies or processes.
This award is for Cecinas Pablo the recognition of a 2-year project, approved by the CDTi (Ministry of Industry), for the development and commercialization of an original range of dehydrated beef snacks under the “Crucox” and “Cruchips” brands. ” A range of novel articles in the field of beef products as a demonstration of the constant innovative effort made by Pablo Cecinas to adapt to the expectations of consumers and market trends.
“Crucox” is a tasty meat snack of dried beef jerky, which only uses beef and salt, without additives or preservatives, and “Cruchips” are amazing slices of dried beef as crispy chips but meat. Both represent a novel way to enjoy a meat snack. Some healthy products that also preserve all the properties of meat, being therefore a source of proteins of high biological value, and with a low content of fats, carbohydrates and calories.
The awards were presented in Madrid, in an act included in the Assembly of ANICE, which took place yesterday, Thursday, March 22, in the Assembly Hall of the Ministry of Economy, Industry and Competitiveness, Paseo de la Castellana.
The ANICE Award was presented to Pablo Barros Cordero, CEO of Cecinas Pablo, S.A., by Carlos Cabanas, Secretary General of Agriculture and Food of the Ministry of Agriculture, Food and Environment (MAPAMA).
Cecinas Pablo is proud to receive this prestigious award, with great repercussion within the national meat sector, which last year, in its 2017 edition, was awarded to the National Institute of Agricultural and Food Research and Technology (INIA).
About CECINAS PABLO:
CECINAS PABLO is a family business, founded in 1993 by Pablo Barros de Arriba, which is currently the leader in the market of cured meats in Spain and exports to 25 countries.
Its origins go back to 1977 in the basement of a butcher shop in the center of Astorga where they recover the craft traditions and the quality of the cured meats. In 1993 the demand of the consumers causes that the family constructs the current facilities in Astorga and extends the catalog of products until the 150 references. Currently, Cecinas Pablo invoices more than 9 million euros a year and has a workforce of 45 workers.
ANICE is the main business association of the meat industry of national scope, and groups to near 800 companies distributed by all the Spanish geography: slaughterhouses of porcine, bovine and ovino, and factories of elaborated, ham cured and Iberian products.
The organization participates in the Interprofessional Organizations of the white pig INTERPORC, of ??the Iberian pork ASICI, of the goat-goat INTEROVIC and of the bovine meat PROVACUNO, in CONFECARNE and the Meat Export Office of Spain (OECE), as well as in the Federation Spanish Federation of Food and Beverage Industries (FIAB). He is also a member of the Alimentia Foundation and the Advisory Board of the Food Information and Control Agency (AICA).
At the international level, he participates in the Union Européenne du Commerce du Bétail et de la Viande (UECBV), the Federation of Meat Processing Industries of the European Union (CLITRAVI) and the International Meat Office (IMS).