From Astorga to 25 countries. The Minister of Agriculture and Livestock, Milagros Marcos, opened yesterday the expansion of the Cecinas Pablo factory, in the industrial estate of the city. The new ship adds 3,000 square meters to the 5,000 that already existed, a work that has meant an investment of 2.2 million euros. With the expansion of the factory, which “practically doubles the surface”, as Marcos advanced, the company also aims to “double its production to 18 million euros, which represents a very important commercialization volume”.
The holder of Agriculture valued that the company is “an example of what the agri-food industry can do from Castilla y León”, emphasizing that Cecinas Pablo is a company that also “is constantly growing and innovating.” In this line, Marcos showed the commitment of the factory for quality snacks – Crucox and Cruchips Light – that marry “perfectly” with the diversification of the label Tierra de Sabor. Specifically, Cecinas Pablo has several products covered under this guarantee brand. «Of the ten products that the great chefs have determined as ‘Groumet’, two are from this company: the chorizo de León and the cured tongue», explained the counselor, which makes them «present in the best restaurants in the world» , He said.
In addition, the owner of the area stressed that the new facilities will allow more space for slicing, opening a cooking room and a space for these innovative products. “They will also allow reordering and separating the bovine product from pigs which will favor exports to Arab countries,” said the minister, for whom the company is a “clear example” of effort and “for our own”, for the food and agriculture sector. Positioning in the market with more than 150 references.
In the same line, Pablo Barros, director of the firm, stressed that the new facilities will allow the company to address new challenges and markets as well as to continue the essential R & D & i project for the future. “We are getting it with a product as traditional as meat. We are going to bet on healthy snacks, which are a trend in the United States and Europe ». Finally, he stressed that, now, exports represent 20% of sales.
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